Institute for International Research (iiR), España
Marketing Collateral Design

Institute for International Research (iiR), España is an affiliate of the U.K. based Informa plc, a company that provides hundreds of thousands of business executives with knowledge and skills through training, conferences, seminars, e-Learning, blended solutions, exhibitions, consulting and mentoring. iiR, España organizes 500 such conferences and seminars per year in Spain alone advertising them through multiple marketing channels. In addition to refining the company’s logo and tag line, Buckenmeyer & Co. developed a comprehensive, consistent and easy-to-implement design system for the company’s printed brochures and electronic e-mails.